Welcome to White Rose Cosmetics, where beauty meets empowerment! Founded by a team of passionate entrepreneurs and beauty lovers, our company is proudly majority woman-owned and operated.

At White Rose Cosmetics, we believe that beauty is not just about how you look, but also about how you feel. That’s why we’ve curated a collection of luxurious lashes designed to enhance your natural beauty and boost your confidence.

Our journey began with a simple idea: to create a space where every individual can express themselves freely through lashes, without conforming to societal norms. We’re committed to offering products that cater to diverse skin tones, textures, and preferences, ensuring that everyone feels seen, heard, and celebrated.

Quality and inclusivity are at the heart of everything we do. Each product is carefully selected for its superior quality, safety, and performance. Whether you’re a makeup enthusiast or a beauty novice, we’re here to provide you with the tools and inspiration you need to unleash your creativity and embrace your unique beauty.

Thank you for choosing White Rose Cosmetics as your beauty destination. We’re honored to be a part of your beauty journey and look forward to helping you shine, inside and out.

With love and lashes,
The White Rose Cosmetics Team